FRONTIERS OF ELECTRONIC COMMERCE BY RAVI KALAKOTA EBOOK
Frontiers of Electronic Commerce. Front Cover. Kalakota. Pearson Education, 10 Reviews Frontiers of Electronic Commerce · Ravi Kalakota Snippet. The basis for moving towards electronic commerce is the belief that electronic markets have the potential to be more efficient in reducing the costs of doing. Frontiers of Electronic Commerce. Front Cover. Ravi Kalakota, Andrew B. Whinston. DIANE Publishing Company, - pages. 0 Reviews.
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Frontiers of electronic commerce, 1. Frontiers of electronic commerce by Ravi Kalakota · Frontiers of electronic commerce. by Ravi Kalakota; Andrew B Whinston. Kalakota, Ravi and Whinston, Andrew B. “Frontiers of Electronic Commerce”,. Pearson Education, Inc. • Rich, Jason R. “Starting an E-Commerce Business”. This text is the complete introduction to many facets of electronic commerce, and mokes use of today's technology to solve business communications and.
To truly understand available solutions and to choose the correct strategy for a given environment and application, there must also be some understanding of the underlying technology. It is also important to understand the implications of technological trends, as they will affect the management qualifications or skills that are needed, the character of jobs that will be created, and the type of high-tech training or credentials needed in the coming years.
It is often difficult to write a book about a fast-moving subject.
Electronic Commerce: A Manager's Guide
Describing the past is relatively easy. Predicting the future with reasonable accuracy is possible if the discussion is based on a good understanding of the fundamentals. The real problem with the analysis of the present is that it tends be be out of date, and significant new developments are taking place almost every day in electronic commerce.
We have tried to make the description of the present as robust as possible without tieing it too closely to any particular product or development. Our goal is simple: Articles in magazines and newspapers can give a more up-to-date picture of events, but sometimes there is need for a book to pull everything together, to act as a single source of reference, and to separate the forest, trees, and wood.
Audience This book is written for business professionals--students, investors, executives, developers, managers, and other professionals--seeking an understanding of the fit between electronic commerce technology and business applications.
It can also serve as a text or professional reference for educators and business school students.
The style has been tailored to bring out the key points and reach those who feel intimidated by the jargon found in the current literature. The typical reader is assumed to have a background in technology that corresponds to the audience that reads the technology sections in popular newspapers such as the New York Times, Wall Street Journal, or Investor's Business Daily or weekly magazines such as Business Week, Time, or Newsweek.
A number of chapters are of more general interest, and some portions of the book necessarily get technical. Readers with a casual interest can safely skip the technical chapters and still enjoy the rest of the book. We also hope to reach engineers and other technology-oriented individuals, as many of the issues and problems raised are directly related to the design of software for business applications.
A clearer understanding of the business issues will result in better system design and implementation. What You Will Learn We go beyond merely describing the latest technology; we examine in detail the underlying concepts and show how the pieces fit together in business applications.
These applications will give you a practical understanding of how to exploit the synergy and avoid the pitfalls of the new technology. This book covers a lot of ground and caters to diverse individual interests: For senior executives it lays out the key players--their capabilities and limitations--in the strategic convergence of technology e. For marketing executives it describes the radical changes taking place in advertising, real-time promotion, and new product introduction. For manufacturing and production executives it describes the implications of changes taking place in EDI and its role in supply chain management and integrated logistics.
For the finance and accounting executive it lays out the developments in the area of electronic currency, secure electronic payments, and remittance, which form the basis for buying or selling products and services in the electronic world.
For IS executives it introduces new technologies e.
For entrepreneurs it describes various lucrative niches that are emerging such as interactive catalogs, CD-ROM publications, and targeted on-line newsletters and magazines. Our examples and discussion unabashedly relate to the current business environment, management practices, systems, and programs.
Our aim is to show that, when properly employed, these technologies offer astute managers new options for lowering costs, restructuring work flows, streamlining operations, and redefining their strategic focus.
Those who ignore the opportunities, in contrast, will surely sacrifice competitive advantages to their more farsighted rivals. Organization This book is divided into three parts. Chapters 1 through 5 discuss the network infrastructure. We begin by introducing the concept of electronic commerce and the various types of consumer and organizational applications Chapter 1.
The Information Superhighway I-way , which serves as the network infrastructure for electronic commerce, is introduced in Chapter 2.
We compare and contrast the various network infrastructure alternatives: We also discuss the immediate future and provide guidelines for experimenting with various access methods.
The Internet, from its genesis in the s to its rapidly changing configuration today, is then surveyed Chapter 3 , before we walk the potential implementor or user through the existing options for commercial Internet access Chapter 4.
Rounding off the discussion about network infrastructure are network and transaction security issues that concern both the individual consumer or the organization protecting its perimeter Chapter 5.
Chapters 6 through 15 are a wide-ranging discussion of the business applications of the Information Superhighway and the Technologies, rules, and regulations involved in designing electronic commerce applications. We begin with the architectural framework for electronic commerce and focus on the World Wide Web as a technology infrastructure Chapter 6.
We then look at three broad applications of electronic commerce: Consumer-oriented electronic commerce Chapter 7 whose implementation requires on-line electronic payment systems Chapter 8. Inter-organizational electronic commerce Chapter 9 whose implementation is based on the technology, protocols, and standards related to electronic data interchange EDI Chapter Intra-organizational electronic commerce Chapter 11 , which is implemented on the concepts of corporate digital libraries and data warehouses Chapter Original Title.
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Oct 23, David rated it really liked it Shelves: This book provides thorough coverage on most things relating to electronic commerce.
When I was using it for university, some of the chapters are slightly outdated though. Despite that, the details and concepts brought forth by this book were quite relevant and useful back then. Mar 31, Kkk rated it did not like it. Higher h. Nov 17, Girija rated it it was amazing Shelves: Very interesting book. Feb 25, Selvam Mano rated it it was amazing. Superb book to study e commerce fundamentals. Feb 25, Ravi Kumar rated it really liked it Shelves: This book really helped me lot.
Feb 17, Henish rated it it was amazing. Mar 12, Rajiv Rotel rated it really liked it. Shiva rated it it was amazing Jan 25, Ravi Kalakota is a pioneer in the area of e-commerce.
Be the first to ask a question about Frontiers e-vommerce Electronic Commerce. Wirtz Limited preview — When I was using it for university, some of the chapters are slightly outdated though.
It explains the emerging technology and e-commerce by ravi kalakota infra-structure, and emphasizes the business applications and mercantile strategies, challenges and opportunities of conducting business on the information superhighway.
Refresh and try again. Ganapathi rated it really liked it E-commercd 13, No eBook available Amazon. Electronic Commerce and Retailing. Frontiers of Electronic Commerce Kalakota No preview available — This work is aimed at the business person who wants to understand the revolution taking place in electronic commerce.
References to this book Electronic Commerce: It explains the emerging technology and network infra-structure, and emphasizes the business applications and mercantile strategies, challenges and opportunities of conducting business on the information superhighway.
Prince Rai rated it it was amazing Feb 20, Trivia About Frontiers of Elec There are no discussion topics e-commerce by ravi kalakota this book yet.Everyone seems to forget that the arts contribute to the economy as well in the form of all these products that consumers are trying to get for free.
This text is the complete introduction to many facets of electronic commerce, and mokes use of today's technology Digitised books.
Dec 11, Tsolmon rated it it was ok. Keep in mind that this trend is not isolated to books. We wrap up this section with an in-depth look at education on demand and issues related to intellectual copyrights Chapter Frontiers of Electronic Commerce Authors Ravi Kalakota and Andrew Whinston take a down-to-earth approach to a very important business subject, with insightful examples to show how ideas have been put into practice.
Write a customer review. Thanks for telling us about the problem. About Ravi Kalakota. The study also describes pertinent standards and protocols.
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